![Photo of [column] Marketer, think bigger and contextual](/wp-content/uploads/2021/09/column-Marketer-think-bigger-and-contextual-780x470.jpg)
About a century ago, the Finnish architect Eliel Saarinen designed the most beautiful Art Nouveau buildings. He’s been dead for…
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![Photo of [column] Beautiful examples of content marketing 3](/wp-content/uploads/2021/09/column-Beautiful-examples-of-content-marketing-3-780x470.jpg)
As a marketer, you can always use ideas and then translate them yourself into a creative approach for your customer…
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Personal-Financial.com columnist Bernd ZiesemerMartin Kress And it doesn’t move. Normally, the news that a corporation might divest a five-billion-euro stake…
Read More »![Photo of [column] What kind of WC Duck journalism is this?](/wp-content/uploads/2021/06/column-What-kind-of-WC-Duck-journalism-is-this-780x470.jpg)
At one point hashtags had to be supplied and how long has it been since a freelancer was asked to…
Read More »![Photo of [column] Applications of deepfakes for brands and advertising](/wp-content/uploads/2021/06/column-Applications-of-deepfakes-for-brands-and-advertising-780x470.jpg)
fakeKietzman and colleagues discuss what deepfakes are, how they work and what they can mean for advertising and brands. I…
Read More »![Photo of [column] What is your mission?](/wp-content/uploads/2021/06/column-What-is-your-mission-780x470.png)
‘I no longer want to work for clients who do not contribute to a better society, I want to work…
Read More »![Photo of [column] Creative gold digging with data science](/wp-content/uploads/2021/06/1622875244_column-Creative-gold-digging-with-data-science-780x470.jpg)
omenIt was a year ago that key note speaker Felienne Hermans (Associate Professor Leiden University) urged the audience to learn…
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A bored customer service representative agreed to submit an urgent search request. Two weeks later it turned out to have…
Read More »![Photo of [column] Film ‘De Oost’ full of factual inaccuracies, therefore unsuitable as teaching material](/wp-content/uploads/2021/06/1622849016_column-Film-De-Oost-full-of-factual-inaccuracies-therefore-unsuitable-780x470.jpg)
KNIL veteran bapa Entjo Latuny (born 1926) sees the trailer for the film De Oost for the first time. Here’s…
Read More »![Photo of [column] Unleash the cowboy in you and innovate!](/wp-content/uploads/2021/06/column-Unleash-the-cowboy-in-you-and-innovate-780x470.jpg)
By the latter I mean that you also have to have guts and stand right in front of your introduction.…
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