Unfortunately, it is not always possible to give yourself ‘physically this Christmas and that is why the soft drink brand, together with bureau Coopr, has given a number of people in the Rijndam Rehabilitation Center in Rotterdam a very special meeting, namely a personal message from loved ones via a hologram!
The life-size holograms with personal messages provide heart-warming reactions, the initiators report. See also the video below.
Brand: Coca-Cola Netherlands
Production company: Big Shots
Hologram: Here we Holo
Design: Finally an agency
* Watch here the already legendary international Christmas film of Coca-Cola in 2020, first shown on MT
* Read more about the Coca-Cola Christmas campaign to celebrate “sincere connection” here