Internal Black Friday movie Xenos goes viral

Keijzer (CEO Xenos): “This week was dominated by Black Friday. This marks the busiest period of the year for us. We are working hard in our stores, online and in the distribution center to warmly welcome all customers to the world of Xenos. These are special and adventurous times, where a lot of our colleagues are asked. That is why we entered the #Jerusalemachallenge to wish all our remote colleagues good luck. And the result is impressive: even the dance steps were practiced. ‘

Special challenge
‘2020 is an exceptionally successful year for Xenos. Consumers know how to find us in our stores, online and on social media. As a result, the turnover is unprecedentedly high and Xenos is experiencing enormous growth. With the festive season ahead, this means even greater work on all fronts, with a lot of expectations from our colleagues ‘, explains Wendy Kapteijns of the Communication department,’ To create a feeling of togetherness in this busy period, the plan was that all employees of the service office and DC would work in the stores for a day. This was canceled due to the current corona measures. To support our colleagues, but in a different way, the colleagues from the service office took on this #jerusalemachallenge. ‘ See the internal movie here.

Worldwide hook-ups
This challenge is currently being tackled worldwide via social media because it stands for positivity, connection and hope. ‘A message that suits these special times and what we stand for at Xenos. Colleagues show that they are not alone in these busy times, ‘Kapteijns continues. ‘After the video was shared internally, an incredible amount of energy was released among all employees. Great to see that we strengthen and motivate each other with this. Together, for each other, together Xenos’, Keijzer concludes enthusiastically.


Linda Keijzer (Xenos)


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